[Stoves] Billion Stoves Program (Karin Troncoso)
psanders at ilstu.edu
psanders at ilstu.edu
Mon Mar 12 00:31:54 CDT 2007
Dear Kevin and all,
Quoting Kevin Chisholm <kchisholm at ca.inter.net>:
Snip>>
>
> We on this List are a world apart from the people we wish to help.
> Our opinions of what would be a good program name are not nearly as
> important as the opinion of the Mother in Kanchan's photo.
To the contrary. The woman in the photo is interested in ONE stove, the one
that should be HER stove. She is not interested in any world-wide program or
in whatever name that program has.
The name "Billion Stoves" program is for the people who are affluent and who
need to get excited about doing something to help the billion households that
need better stoves. Everyone in the Affluent World does realize that the
people do have some sort of "cooking arrangement". But to the people
in Europe
and North America, a "three-stove-fire" is not really a "stove", it is
more of a
campfire.
Our message (the marketing of the idea) about needing a "billion stoves" is
really for the affluent, not for the target population that needs stoves. The
stove recipients will want "clean safe, etc. stoves", but only one or two for
the home, or maybe 50 for the village.
Paul
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